Category Archives for Podcasts

Episode 16: Email Marketing

0:53 Create lists 2:11 Sub Headlines 3:20 Body of the email 4:37 Strategy 5:26 Deliverability 9:20 Tip of the week Hello everybody! Welcome to the HVAC Business Growth podcast. I’m your host Nick Bielawski. We’ve got another great show lined up for you today. The topic for today is Email Marketing. Email Marketing is used […]

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Episode 17: Consultative Selling for HVAC Business

1:09: Goal of Consultative Selling 1:35: People’s needs before products 2:28: Ask questions: understand what you customer needs 2:46: Example of Buying Criteria 5:25: Marketing communication process 6:15: Be the solution in your market 7:14: Tip of the week Transcript: Hello everybody! Welcome to the hvacbusinessgrowth.com podcast. I’m your host Nick Bielawski. We’ve got another […]

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Episode 15: Advertising Waste Management for HVAC Businesses

1:01: Establish an accountable advertising 2:38: Coupons or redemption vouchers 3:37: Promotional codes 4:18: Dynamic telephone numbers 5:04: How did you hear about us? 5:38: Tracking links and Analytics 10:18: Tip of the week 10:56: Done-for-you Lead Generation Transcript Hi! Welcome to the HVAC Business Growth podcast. I’m your host Nick Bielawski. We have another […]

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Episode 14: Customer Referral Program Strategies for HVAC Businesses

0:29: Learn 2 strategies 0:44: Customer referrals vs. Joint Ventures 2:16: Strategy 1: Business cards or vouchers 4:10: Strategy 2: Follow up letters 4:37: Best time for customer referrals 5:16: Letter campaign 7:38: What’s the cheaper option? 8:22: Tip of the week 9:07: Special offer Transcript Hello everybody! Welcome to the hvacbusinessgrowth.com podcast. I’m your […]

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